AIR CHARTER BUSINESS PLAN
The primary service offered ATHRILL AIRLINES INC is to charter and arrange flights on behalf of the Company’s individual and corporate clients. Athrill Aviation Inc Management has already begun to source a number of private jet operators that maintain extensive fleets of small jet engine aircraft. For arranging a flight. Athrill Aviation will receive a 15% commission deducted from the cost of each flight for its services. Management expects that the business will arrange approximately $8 million dollars of flights within the first year of operation.
MISSION: It is the goal of the Company to create a business that provides customers with a seamless way of charting private flights to and from any destination in the world. Management intends to work diligently to provide seamless operations that quickly place clients with their needed flights.
Management Team:
The company was founded by Miss Shruti Shetty, Miss Kanthimathi with the board of directors as
CEO : Shruti Shetty
MD: Anuja Malkar
Director HR: Samruddhi
Director Training: Komal Agrawal
Director Fintech: Roshni Sachdev
Director operations: Shruti Kaondal
Director Marketing: Varnika Singh
Registered Name and Corporate Structure:
Athrill Aviation Inc the Company is registered as a corporation in the State of New York.
Finance Plan
Required Funds:
At this time, Athrill Aviation requires $1 crore of debt funds. Below is a breakdown of how these funds will be used:
Particulars
|
Amount US$
|
Initial lease payment and deposits
Working capital
Ff& e
Security deposits
Opening supplies
Company vehicle and lease deposits
Marketing budget
Fixed Assets
Miscellaneous and unforeseen costs
|
10,00,000
15,00,000
1,00,000
5,00,000
5,00,000
1,00,000
10,00,000
50,00,000
3,00,000
|
Total
|
$ 1 crore
|
*All Amount in US Dollar [US$ ]
Economic Outlook:
Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid-2021, at which point the economy will begin a prolonged recovery period.
Underlying Assumptions
• Athrill Aviation Air Charter, Inc. will have an annual revenue growth rate of 16% per year.
• The Owner will acquire $1 crore of debt funds to develop the business.
• The loan will have a 10-year term with a 9% interest rate.
Marketing Plan
Athrill Aviation intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market.
Marketing Objectives
• Establish relationships with corporate concierge services within the targeted market.
• Implement a local campaign with the Company’s targeted market via the use of flyers, local newspaper advertisements, and word of mouth advertising.
• Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.
Sensitivity Analysis
• The Company’s revenues are sensitive to a number of external environmental factors that are beyond its control. Private flights are by all standards an economic luxury, and during times of economic recession or pullback the Company may have trouble generating top line income as businesses and wealth clients may scale back their luxury spending.
--
Roshni Sachdev
Director FinTech
Athrill Airlines Inc. USA
Disclaimer :
Note : This is a Fictional game not a real one . As an MBA students Interns are playing different roles.
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