Alfa Digi Marketing Training Academy
[ Division Of AirCrews Aviation Pvt Ltd]
Alfa Digi Marketing Training Programme
Thank you for showing your interest in our online Alfa Digi Marketing Training Programme Business Opportunity.
Following is the details about the Business model along with sample reports.
Open Alfa Digi Marketing Training Academy Franchise at your Location Alfa Digi Marketing Training Academy offers exceptional franchise opportunities throughout the India with our unique proven Business model that creates the best possible ROI for our franchisees. With more and more students opting for Digital Marketing as a career in India, Alfa Digi Marketing Training Academy has been their preferred destination for high quality and practical training.
Why own a Alfa Digi Marketing Training Academy Franchise?
Digital Ready’s franchise is a proven Business model, which is low-cost and easy to run allowing you to become successful quickly. Look at some of the reasons why you should invest in a Alfa Digi Marketing Training Academy franchise.
Growing Industry
Digital Marketing Industry is growing rapidly at an incredible pace. With companies and brands embracing it like never before, there is no stopping to it. India is the second-largest internet user base in the world. Since there is lot of talent gap in digital marketing industry, many companies are looking for skilled and certified candidates. The demand for certified digital marketing professionals is on the rise and this is the perfect time to invest in “Make in India” and “Digital India” campaigns.
Low Investment
Our unique Business model will enable you to start your own training institute with low investment with high yield. Since Alfa Digi Marketing Training Academy is established and widely known institute of India, you don’t need heavy marketing and advertisements to convince students about the quality of the training you will be offering.
Proven Business Model
Our proven Business model enables you to generate revenue and make profit from very first day of the inception. With low franchise fee, pay per student model and transparent royalty fee, you will be able to quickly succeed in the Business.
Comprehensive Support
Whether you are a first-time franchise Business owner or a seasoned entrepreneur, Digital Ready’s team will help you in starting your own Business. We will provide initial training at Digital Ready’s head office on everything from Business operations, sales and marketing, and much more, to get you started on the right foot. We will also provide course material, templates and case studies in digital and printed form.
Please find a sample test link of our online Alfa Digi Marketing Training Programme :
Link :
https://aerosoftin.blogspot.com/2020/01/digital-marketing-franchise-opportunity.html
Once enrolled, we would be creating such a unique link for you, to track your customers and to ensure that you receive intimation of test started, completed etc.
In order to give you a complete Career Path on the benefits Of Alfa Digi Marketing Training Programme they are as under:
For 12th standard
a. The right course and Alfa Digi Marketing Training Programme, depending upon the child's potential, interest, personality, study habits and mark scoring pattern in the last three academic years.
b. Study habits that cover Learning habits, Examination techniques, Memorisation skills.
c. The gaps and the remedies.
d. Information about the natural potential.
e. Information about the actual Alfa Digi Marketing Training Programme interest area of the student.
f. Information about the natural personality of the student from Alfa Digi Marketing Training Programme perspective.
For Graduates
a. Best suitable Alfa Digi Marketing Training Programme and job profile
b. Exclusive Alfa Digi Marketing Training Programme path designed & personalised for you by the Alfa Digi Marketing Training Programme expert
c. Your most suitable job oriented course after graduation–Degree, Short Term or Study abroad or Civil service
d. Entrance exams you should appear
e. What soft skills and personality change is required in you to succeed in your Alfa Digi Marketing Training Programme or rise in your career
f. Job interview preparation analysis
For Working Professional’s
a. How to plan a midlife Alfa Digi Marketing Training Programme
b. Personalized Alfa Digi Marketing Training Programme path planned for you by Alfa Digi Marketing Training Programme and Industry experts
c. Your personality factors and work values. How is it affecting your Alfa Digi Marketing Training Programme and social side
d. Strengths, weaknesses and potential pitfalls
e. Personality type and its effects on your career
f. Managing time, professional and personal relations
g. Suggested careers and job profiles
h. Suggestions for development
Sample link : https://aerosoftin.blogspot.com/2020/01/digital-marketing-franchise-opportunity.html
Commercial's :
Business Association Fees :
Non Refundable Security Deposit INR 55000 /- Per Center for Single Center
INR 2,55,000 For Master Franchise for 10 Centers
Service & Support :
- Online test administrator
- Personalized Alfa Digi Marketing Training Programme Guidance
- Co-branding on report card
- Soft copy / Hard copy of marketing collateral's
- Online Alfa Digi Marketing Training Programme counseling training support
- Self Alfa Digi Marketing Training Programme counseling guide book
- Alfa Digi Marketing Training Programme counseling certificate
- Association Letter
Documents Required :
To formalize the relation, we would need the following from your side:
a. Passport size photograph
b. PAN card copy or driving license copy
c. Address where the counseling and training would be carried out. Your profile experience details in 500 to 700 words
Please do get back to me for any clarifications/confirmations.
Name *
Country *
State *
City/Town *
Organization *
Designation *
Email *
Phone *
Describe your Interest *
Alfa Digi Marketing Training Academy
Digital Marketing Training Course
[A] 45 Days Digital Marketing Training Course
Duration : 45 Days 6 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 3999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
[B] 3Months Digital Marketing Training Course
Duration : 3 Months 12 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 11,999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
[C]6 Months Digital Marketing Training Course
Duration : 6 Months 24 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 22,999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
M 07 : Google Plus for Business
M 08: LinkedIn and Twitter Marketing
M 09: Google Analytics and Webmaster
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
[C]12 Months Digital Marketing Training Course
Duration : 12 Months 48 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 42,999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
M 07 : Google Plus for Business
M 08: LinkedIn and Twitter Marketing
M 09: Google Analytics and Webmaster
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
Course Modules
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
M 07 : Google Plus for Business
M 08: LinkedIn and Twitter Marketing
M 09: Google Analytics and Webmaster
M 10: Search Engine optimization (SEO )
M 11: Affiliate Marketing & Google AdSense
M 12: Case Studies and Practical Assignments
90 % Case Studies and Practical Assignments
Module 1 : Digital Marketing Fundamentals
Section 01 : What is Digital Marketing
Section 02 : Inbound vs Outbound Marketing
Section 03 : Content Marketing
Section 04 : Understanding Traffic
Section 05 : Understanding Leads
Section 07: Strategic Flow for Marketing Activities
Module 2 : Website Planning and Structure
• WWW
• Domains Buying a Domain
• Website Language & Technology
• Core Objective of Website and Flow
• One Page Website S
• trategic Design of Home Page
• Strategic Design of Products & Services Page
• Strategic Design of Pricing Page
• Portfolio, Gallery and Contact Us Page
• Call to Action (Real Engagement Happens)
• Designing Other Pages
• SEO Overview
• Google Analytics Tracking Code
• Website Auditing
• Designing WordpressWebsite
Module 3 : Level -1 Facebook Marketing Fundamentals
• Profiles and Pages
• Business Categories
• Getting Assets Ready
• Creating Facebook Pages Page
• Info and Settings
• Facebook Page Custom URL
• Invite Page Likes
• Featured Video
• Pin Post and Highlights
• Scheduling Posts
• Facebook Events
• Reply and Message
• Facebook Insights Reports Competitor's
• Facebook Page
• Ban User on Facebook Page
• Connect with Twitter
Module 4 : Level -2 Facebook Ad Campaigns
• Organic v/s Paid
• Defining Ad Objective Performance
• Matrix Ad Components
• Designing Creative Image
• Facebook Ad Structure
• Setting Up Facebook Ad Account
• Create Ad -Targeting
• Create Ad -Budgeting
• Create Ad -Creative Content and CTA
• Boosting Page Posts
• Page Promotion
• Video Promotion
• Similar Ads and Audiences
• Tracking Pixels Code
• Remarketing -Website Visitors
• Custom Audiences -Look Alike
• Custom Audience -Saved Group
• Managing and Editing Ads Ad Reports and Ad Insights
• Billing and Account
Module 3 : Level -3 Facebook Advance Strategies
• Facebook Business Manager
• People, Pages and Roles
• Ad Accounts Configurations
• Ad Agencies and Assigning Shared Login for FB Business A/c
• Power Editor - Most Advance
• Email Targeting on Facebook
• Facebook Offers
• CTA on Page
• Posts for Location
• Save Time with Third Party Tools
• Case Studies
• Practical Examples
Module 4 : Level -1 Google Adwords Basics
• Understanding Adwords
• Google Ad Types
• Pricing Models
• PPC Cost Formula
• Ad Page Rank
• Billing and Payments
• Adwords User Interface
• Keyword Planning
• Keywords Control
• Creating Ad Campaigns
• Creating Text Ads
• Creating Ad Groups
• Bidding Strategy for CPC
• Practical Examples
Module 4 : Level -2 Google Adwords Intermediate
• PPC, CPM, CPA
• Other Measuring Tools
• Bidding Strategy on Location
• Bidding Strategy on Schedule
• Bidding Strategy on Devices
• Conversion Tracking Code
• Designing Image Ads
• Creating Animated Ads
• Examples on Animated Ads
• Creating Video Ads
• Youtube Video Promotion
• Hi-Jack Competitor’s Video Audience
• Practical Examples
Module 4 : Level -3 Google Adwords Advance Level
• Remarketing Strategies
• Remarketing Rules
• Remarketing Tracking Code
• Linking Google Analytics
• Designing Remarketing Images
• Shared Budget GWD Software
Module 5 : Level -1 YouTube Marketing Fundamentals
• Video Flow
• Google Pages for YouTube Channel
• Verify Channel
• Webmaster Tool –Adding Asset
• Associated Website Linking
• Custom Channel URL
• Channel ART
• Channel Links
• Channel Keywords
• Branding Watermark
• Featured Contents on Channel
• Channel Main Trailer
• Uploading Videos
• Uploading Defaults
• Creator Library
• Practical Examples
Module 5 : Level -3 Video Making for YouTube
• How to make videos
• Camera Angles
• Setting up Lightings
• Shooting Techniques
• Editing Videos
• Editing Audio
• Background Music
• White Board Animation
• Publishing HD Videos
• On Hands Training on Video
• Editing Software
• Practical Examples
• Creating Animated Contents
Module 6 : Level -1 Email Marketing –Content Writing
• Email Machine –The Strategy
• Email Frequency
• Why People Don’t Buy
• The Fuel –Value
• Triggers in Email using 4Ps
• Sequence of Email Triggers
• Email Example – Topic
• Email Example – Intro
• Email Example – Product
• Email Example - Secondary Value
• Email Example - Fear
• Email Example – Regret
• Email Example – Ask for Sales
• Email Example – Reinforcement
• Email Example – Offers Announcements
• Email Example – Urgency
• Email Example – Cross Sales
• Email Example – Re-Engagement
• Email Example – Buyer vsConsumer
Module 6 : Level -2 Email Marketing Advance Level
• Email Software and Tools
• Importing Email Lists
• Planning Email Campaign
• Email Templates and Designs
• Sending HTML Email Campaigns
• WebForms Lead Importing
• Integrating Landing Page Forms
• Campaign Reports and Insights
• Segmentation Strategy Segmentation Lists
• Auto-Responder Series
• Triggering Auto-Responder Emails
• AutoResponder Actions
Module 10 : Google Plus for Business
• Pages Ranks Higher
• Google Local Business
• Google + Company Page Adding Contact Links
• Utilizing +1 Button Managing Circles
• Posting Contents
• Google Hangouts
• Social Relevance to G+ in Adwords
• Sharing G+ Buttons on Website
• Hashtags and Mentions
• Review and Testimonials
Module 11 : LinkedIN, Twitter and Pinterest
• LinkedIN -The hub of B2B Networking
• Creating LinkedIN Account
• Updating Contact Information and Links
• Designing Profile and Summary
• Managing Connections
• Advance Searching
• Who Viewed Your Profile
• Endorsements -Publishing and Receiving
• Creating LinkedIN Company Page
• Updating Products and Services
• Marketing on Twitter & Pinterest
• Creating Showcase Pages
• Engaging with Updates
• Running Paid Campaigns
• Recruitment through
• LinkedIN LinkedIN Groups
• LinkedIN Mobile App
Module 12 : Google Analytics and WebMasterTool
• Web Analytics
• Integrating with Website
• Measurement Metrics
• Accounts and Profiles
• Analytics Reporting
• Sorting, Filter and Time Chart
• Audience Segmentation
• Traffic and Behaviour Reports
• ReMarketingAudiences
• Goals and Conversion Reports
• Developing Intelligence Report
• Google Webmaster Tool
• Setting up Tool for SEO
• Adding and Managing Assets
• Integrating WebMasterTool
• Site Map and Site Links
• Search Traffic and Links
• Google Indexing
• Managing Crawl Errors
• Managing Security Issues
Module 13 : Search Engine Optimization
• Understanding SEO
• SEO Keyword Planning
• Meta Tags and Meta Description
• Website Content Optimization
• Back Link Strategies
• Internal and External Links
• Optimizing Site Structure
• Keywords in Blog and Articles
• On Page SEO
• Off Page SEO
• Local SEO
• Mobile SEO
• eCommerce SEO
• Optimizing with Google Algorithms
• Using WebMaster Tool
• Measuring SEO Effectiveness
Module 14 : Affiliate Marketing and AdSense
• Understanding Affiliate Marketing
• Sources to Make Money Online
• Selecting Affiliate Program
• Applying for an Affiliate
• Building Assets for Affiliate Promotion
• Payments and Payouts
• CPC, CPA, CPI and other metrics
• Getting Most Conversions
• Day to Day Work Scheduling
• Managing Affiliate Accounts
• Blogging Google AdSense Account Setup
• Placing Ads on Website
• Placing Ads on Blogs
• YouTube Video Monetization
• Allowing and Blocking Ads
• Performance Metrics
• AdSense Administration
Module 15 Case Studies and Practical Assignments
We have experience of running more than 1000 Ad Campaigns. We will share Case Studies and Advance Strategies.
We will also give you Practical Assignments for Website, Ad Designing, Email Content Writing, Affiliate Promotions, SEO and many more.
So that you not only learn Digital Marketing but you can actually implement Digital Marketing Strategies for your or your client’s Business.
If this interests you, please feel free to share your views with us at Hence We request
you to eMail your Small Bio to us directly and also fill the below online Questionnaires.
Send us Your
1. Full Name-----------------
2. Date of Birth----------------
3. City / Nationality-------------------
4. Sex --------------
5. Age --------------
6. Education --------------------
7. Email :
8. WhatsApp :
9. Linkedin :
10 PAN No :
Submit Bio [ Not CV or Resume ] Now :::-
info@aircrewsaviation.com
www.AirCrewsAviation.com
How to Join us :
1. Please send a Copy of voter ID Card, Driving License, Passport, Aadhar, Insurance
Policy, Telephone Bills or Bank passbook can be furnished as address proof.
2. Applicants shall submit a photo-identity Card for ascertaining the identity of the
Applicant. Copy of voters ID Card or Driving License or Passport or Income Tax PAN Card
or Aadhar can be submitted as proof of identity.
3. Deposit Fees in following Bank Account.
AXIS BANK LTD
[ Division Of AirCrews Aviation Pvt Ltd]
Alfa Digi Marketing Training Programme
Thank you for showing your interest in our online Alfa Digi Marketing Training Programme Business Opportunity.
Following is the details about the Business model along with sample reports.
Why own a Alfa Digi Marketing Training Academy Franchise?
Digital Ready’s franchise is a proven Business model, which is low-cost and easy to run allowing you to become successful quickly. Look at some of the reasons why you should invest in a Alfa Digi Marketing Training Academy franchise.
Growing Industry
Low Investment
Our unique Business model will enable you to start your own training institute with low investment with high yield. Since Alfa Digi Marketing Training Academy is established and widely known institute of India, you don’t need heavy marketing and advertisements to convince students about the quality of the training you will be offering.
Proven Business Model
Our proven Business model enables you to generate revenue and make profit from very first day of the inception. With low franchise fee, pay per student model and transparent royalty fee, you will be able to quickly succeed in the Business.
Comprehensive Support
Whether you are a first-time franchise Business owner or a seasoned entrepreneur, Digital Ready’s team will help you in starting your own Business. We will provide initial training at Digital Ready’s head office on everything from Business operations, sales and marketing, and much more, to get you started on the right foot. We will also provide course material, templates and case studies in digital and printed form.
Please find a sample test link of our online Alfa Digi Marketing Training Programme :
Link :
https://aerosoftin.blogspot.com/2020/01/digital-marketing-franchise-opportunity.html
Once enrolled, we would be creating such a unique link for you, to track your customers and to ensure that you receive intimation of test started, completed etc.
In order to give you a complete Career Path on the benefits Of Alfa Digi Marketing Training Programme they are as under:
For 12th standard
a. The right course and Alfa Digi Marketing Training Programme, depending upon the child's potential, interest, personality, study habits and mark scoring pattern in the last three academic years.
b. Study habits that cover Learning habits, Examination techniques, Memorisation skills.
c. The gaps and the remedies.
d. Information about the natural potential.
e. Information about the actual Alfa Digi Marketing Training Programme interest area of the student.
f. Information about the natural personality of the student from Alfa Digi Marketing Training Programme perspective.
For Graduates
a. Best suitable Alfa Digi Marketing Training Programme and job profile
b. Exclusive Alfa Digi Marketing Training Programme path designed & personalised for you by the Alfa Digi Marketing Training Programme expert
c. Your most suitable job oriented course after graduation–Degree, Short Term or Study abroad or Civil service
d. Entrance exams you should appear
e. What soft skills and personality change is required in you to succeed in your Alfa Digi Marketing Training Programme or rise in your career
f. Job interview preparation analysis
For Working Professional’s
a. How to plan a midlife Alfa Digi Marketing Training Programme
b. Personalized Alfa Digi Marketing Training Programme path planned for you by Alfa Digi Marketing Training Programme and Industry experts
c. Your personality factors and work values. How is it affecting your Alfa Digi Marketing Training Programme and social side
d. Strengths, weaknesses and potential pitfalls
e. Personality type and its effects on your career
f. Managing time, professional and personal relations
g. Suggested careers and job profiles
h. Suggestions for development
Sample link : https://aerosoftin.blogspot.com/2020/01/digital-marketing-franchise-opportunity.html
Commercial's :
Business Association Fees :
Non Refundable Security Deposit INR 55000 /- Per Center for Single Center
INR 2,55,000 For Master Franchise for 10 Centers
Service & Support :
- Online test administrator
- Personalized Alfa Digi Marketing Training Programme Guidance
- Co-branding on report card
- Soft copy / Hard copy of marketing collateral's
- Online Alfa Digi Marketing Training Programme counseling training support
- Self Alfa Digi Marketing Training Programme counseling guide book
- Alfa Digi Marketing Training Programme counseling certificate
- Association Letter
Documents Required :
To formalize the relation, we would need the following from your side:
a. Passport size photograph
b. PAN card copy or driving license copy
c. Address where the counseling and training would be carried out. Your profile experience details in 500 to 700 words
Please do get back to me for any clarifications/confirmations.
Name *
Country *
State *
City/Town *
Organization *
Designation *
Email *
Phone *
Describe your Interest *
Alfa Digi Marketing Training Academy
Digital Marketing Training Course
[A] 45 Days Digital Marketing Training Course
Duration : 45 Days 6 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 3999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
[B] 3Months Digital Marketing Training Course
Duration : 3 Months 12 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 11,999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
[C]6 Months Digital Marketing Training Course
Duration : 6 Months 24 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 22,999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
M 07 : Google Plus for Business
M 08: LinkedIn and Twitter Marketing
M 09: Google Analytics and Webmaster
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
[C]12 Months Digital Marketing Training Course
Duration : 12 Months 48 Weeks [ 4 Days a Week / 1 Hr Per day ]
Fees : Rs 42,999 Only
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
M 07 : Google Plus for Business
M 08: LinkedIn and Twitter Marketing
M 09: Google Analytics and Webmaster
90 % Case Studies and Practical Assignments
Certificate : Certificate will provide after completing the course
Course Modules
M 01 : Digital Marketing Fundamentals
M 02 : Website Planning and Structure
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @
M 05 : YouTube and Video Marketing
M 06 : E-mail Marketing for Business
M 07 : Google Plus for Business
M 08: LinkedIn and Twitter Marketing
M 09: Google Analytics and Webmaster
M 10: Search Engine optimization (SEO )
M 11: Affiliate Marketing & Google AdSense
M 12: Case Studies and Practical Assignments
90 % Case Studies and Practical Assignments
Module 1 : Digital Marketing Fundamentals
Section 01 : What is Digital Marketing
Section 02 : Inbound vs Outbound Marketing
Section 03 : Content Marketing
Section 04 : Understanding Traffic
Section 05 : Understanding Leads
Section 07: Strategic Flow for Marketing Activities
Module 2 : Website Planning and Structure
• WWW
• Domains Buying a Domain
• Website Language & Technology
• Core Objective of Website and Flow
• One Page Website S
• trategic Design of Home Page
• Strategic Design of Products & Services Page
• Strategic Design of Pricing Page
• Portfolio, Gallery and Contact Us Page
• Call to Action (Real Engagement Happens)
• Designing Other Pages
• SEO Overview
• Google Analytics Tracking Code
• Website Auditing
• Designing WordpressWebsite
Module 3 : Level -1 Facebook Marketing Fundamentals
• Profiles and Pages
• Business Categories
• Getting Assets Ready
• Creating Facebook Pages Page
• Info and Settings
• Facebook Page Custom URL
• Invite Page Likes
• Featured Video
• Pin Post and Highlights
• Scheduling Posts
• Facebook Events
• Reply and Message
• Facebook Insights Reports Competitor's
• Facebook Page
• Ban User on Facebook Page
• Connect with Twitter
Module 4 : Level -2 Facebook Ad Campaigns
• Organic v/s Paid
• Defining Ad Objective Performance
• Matrix Ad Components
• Designing Creative Image
• Facebook Ad Structure
• Setting Up Facebook Ad Account
• Create Ad -Targeting
• Create Ad -Budgeting
• Create Ad -Creative Content and CTA
• Boosting Page Posts
• Page Promotion
• Video Promotion
• Similar Ads and Audiences
• Tracking Pixels Code
• Remarketing -Website Visitors
• Custom Audiences -Look Alike
• Custom Audience -Saved Group
• Managing and Editing Ads Ad Reports and Ad Insights
• Billing and Account
Module 3 : Level -3 Facebook Advance Strategies
• Facebook Business Manager
• People, Pages and Roles
• Ad Accounts Configurations
• Ad Agencies and Assigning Shared Login for FB Business A/c
• Power Editor - Most Advance
• Email Targeting on Facebook
• Facebook Offers
• CTA on Page
• Posts for Location
• Save Time with Third Party Tools
• Case Studies
• Practical Examples
Module 4 : Level -1 Google Adwords Basics
• Understanding Adwords
• Google Ad Types
• Pricing Models
• PPC Cost Formula
• Ad Page Rank
• Billing and Payments
• Adwords User Interface
• Keyword Planning
• Keywords Control
• Creating Ad Campaigns
• Creating Text Ads
• Creating Ad Groups
• Bidding Strategy for CPC
• Practical Examples
Module 4 : Level -2 Google Adwords Intermediate
• PPC, CPM, CPA
• Other Measuring Tools
• Bidding Strategy on Location
• Bidding Strategy on Schedule
• Bidding Strategy on Devices
• Conversion Tracking Code
• Designing Image Ads
• Creating Animated Ads
• Examples on Animated Ads
• Creating Video Ads
• Youtube Video Promotion
• Hi-Jack Competitor’s Video Audience
• Practical Examples
Module 4 : Level -3 Google Adwords Advance Level
• Remarketing Strategies
• Remarketing Rules
• Remarketing Tracking Code
• Linking Google Analytics
• Designing Remarketing Images
• Shared Budget GWD Software
Module 5 : Level -1 YouTube Marketing Fundamentals
• Video Flow
• Google Pages for YouTube Channel
• Verify Channel
• Webmaster Tool –Adding Asset
• Associated Website Linking
• Custom Channel URL
• Channel ART
• Channel Links
• Channel Keywords
• Branding Watermark
• Featured Contents on Channel
• Channel Main Trailer
• Uploading Videos
• Uploading Defaults
• Creator Library
• Practical Examples
Module 5 : Level -3 Video Making for YouTube
• How to make videos
• Camera Angles
• Setting up Lightings
• Shooting Techniques
• Editing Videos
• Editing Audio
• Background Music
• White Board Animation
• Publishing HD Videos
• On Hands Training on Video
• Editing Software
• Practical Examples
• Creating Animated Contents
Module 6 : Level -1 Email Marketing –Content Writing
• Email Machine –The Strategy
• Email Frequency
• Why People Don’t Buy
• The Fuel –Value
• Triggers in Email using 4Ps
• Sequence of Email Triggers
• Email Example – Topic
• Email Example – Intro
• Email Example – Product
• Email Example - Secondary Value
• Email Example - Fear
• Email Example – Regret
• Email Example – Ask for Sales
• Email Example – Reinforcement
• Email Example – Offers Announcements
• Email Example – Urgency
• Email Example – Cross Sales
• Email Example – Re-Engagement
• Email Example – Buyer vsConsumer
Module 6 : Level -2 Email Marketing Advance Level
• Email Software and Tools
• Importing Email Lists
• Planning Email Campaign
• Email Templates and Designs
• Sending HTML Email Campaigns
• WebForms Lead Importing
• Integrating Landing Page Forms
• Campaign Reports and Insights
• Segmentation Strategy Segmentation Lists
• Auto-Responder Series
• Triggering Auto-Responder Emails
• AutoResponder Actions
Module 10 : Google Plus for Business
• Pages Ranks Higher
• Google Local Business
• Google + Company Page Adding Contact Links
• Utilizing +1 Button Managing Circles
• Posting Contents
• Google Hangouts
• Social Relevance to G+ in Adwords
• Sharing G+ Buttons on Website
• Hashtags and Mentions
• Review and Testimonials
Module 11 : LinkedIN, Twitter and Pinterest
• LinkedIN -The hub of B2B Networking
• Creating LinkedIN Account
• Updating Contact Information and Links
• Designing Profile and Summary
• Managing Connections
• Advance Searching
• Who Viewed Your Profile
• Endorsements -Publishing and Receiving
• Creating LinkedIN Company Page
• Updating Products and Services
• Marketing on Twitter & Pinterest
• Creating Showcase Pages
• Engaging with Updates
• Running Paid Campaigns
• Recruitment through
• LinkedIN LinkedIN Groups
• LinkedIN Mobile App
Module 12 : Google Analytics and WebMasterTool
• Web Analytics
• Integrating with Website
• Measurement Metrics
• Accounts and Profiles
• Analytics Reporting
• Sorting, Filter and Time Chart
• Audience Segmentation
• Traffic and Behaviour Reports
• ReMarketingAudiences
• Goals and Conversion Reports
• Developing Intelligence Report
• Google Webmaster Tool
• Setting up Tool for SEO
• Adding and Managing Assets
• Integrating WebMasterTool
• Site Map and Site Links
• Search Traffic and Links
• Google Indexing
• Managing Crawl Errors
• Managing Security Issues
Module 13 : Search Engine Optimization
• Understanding SEO
• SEO Keyword Planning
• Meta Tags and Meta Description
• Website Content Optimization
• Back Link Strategies
• Internal and External Links
• Optimizing Site Structure
• Keywords in Blog and Articles
• On Page SEO
• Off Page SEO
• Local SEO
• Mobile SEO
• eCommerce SEO
• Optimizing with Google Algorithms
• Using WebMaster Tool
• Measuring SEO Effectiveness
Module 14 : Affiliate Marketing and AdSense
• Understanding Affiliate Marketing
• Sources to Make Money Online
• Selecting Affiliate Program
• Applying for an Affiliate
• Building Assets for Affiliate Promotion
• Payments and Payouts
• CPC, CPA, CPI and other metrics
• Getting Most Conversions
• Day to Day Work Scheduling
• Managing Affiliate Accounts
• Blogging Google AdSense Account Setup
• Placing Ads on Website
• Placing Ads on Blogs
• YouTube Video Monetization
• Allowing and Blocking Ads
• Performance Metrics
• AdSense Administration
Module 15 Case Studies and Practical Assignments
We have experience of running more than 1000 Ad Campaigns. We will share Case Studies and Advance Strategies.
We will also give you Practical Assignments for Website, Ad Designing, Email Content Writing, Affiliate Promotions, SEO and many more.
So that you not only learn Digital Marketing but you can actually implement Digital Marketing Strategies for your or your client’s Business.
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